Fashion & Speed

Begin with a private introduction to ancient Rome. Your guide will lead you through the Colosseum, Piazza Venezia and the Trevi Fountain, connecting the symbols of the Eternal City with the rhythm of modern Rome. This first chapter sets the tone for the journey: history, cinema, style and Italian energy brought together with private pacing and concierge support.

Visit Cinecittà, the legendary studio complex that shaped Italian cinema and continues to reflect the glamour of the big screen. Costumes, sets, cameras and architectural details reveal the language of film from celluloid dreams to the digital age. After lunch, travel to Florence by luxury Mercedes minivan, approximately 2.5 hours away, for the Tuscan chapter of the journey.

At dawn, a private hot-air balloon flight opens the Chianti from above — cypress lines, vineyards and hilltop castles drifting beneath you in the early light. After landing, a glass of sparkling wine and a locally sourced breakfast mark the tradition of the flight, before a relaxed Florentine lunch closes the morning at an unhurried rhythm. Weather permitting.

Discover the history of Italian craftsmanship through Gucci and Salvatore Ferragamo. From Piazza della Signoria, the Gucci Museum introduces the house’s icons, archive and design vocabulary inside the historic Palazzo della Mercanzia. The day continues with the Ferragamo Museum, where footwear, fashion and family heritage reveal the creative intelligence behind one of Italy’s most influential names in style.

Travel by luxury Mercedes minivan to Maranello for the Ferrari Museum. The visit celebrates the world of the Prancing Horse through historic models, Formula 1 heritage, design, engineering and the story of Enzo Ferrari. The experience combines rare cars, themed exhibitions and immersive installations that trace Ferrari’s evolution from racing passion to global icon, in a day dedicated to Italian performance, craftsmanship and innovation.

Head to San Siro Stadium, the city’s temple of football. The visit opens usually inaccessible spaces such as changing rooms, stands and the tunnel leading to the legendary pitch known as La Scala del Calcio. Continue through the museum dedicated to A.C. Milan and F.C. Inter, then move to Mondo Milan for a contemporary exhibition of trophies, memorabilia and interactive storytelling. The day closes with a complete view of Milan’s football identity.

The morning remains open in Milan for a private walk through the city centre or selected style addresses. In the afternoon, the Alfa Romeo Museum in Arese adds a quieter automotive counterpoint to Maranello: design, racing heritage and the emotional beauty of Italian driving.

Travel to Venice by luxury Mercedes minivan, approximately two hours away. After a light lunch in the city, begin with the Museo della Musica, housed in the Church of San Maurizio, where 300 years of Italian violin making reveal Venice as a historic workshop for master instrument makers. Continue to the hidden Scala Contarini del Bovolo, an elegant spiral staircase suspended between Gothic and Renaissance architecture. From the top, the view opens over Venetian rooftops and spires.

A short boat crossing brings you to San Erasmo, where vineyards have returned to an island once shaped by wine. Visit the estate behind Orto — the only wine cultivated within Venice’s boundaries — and taste the result of meticulous, artisanal production. In the afternoon, Venice itself becomes the stage: private time among luxury boutiques and Venetian botteghe, where craftsmanship, fashion and local atmosphere close the journey with quiet style.

A private transfer will be arranged around your flight, with discreet concierge coordination through departure.